Bachelor of Arts in Advertising-Public Relations
A major in advertising-public relations from the Nicholson School of Communication will teach you how to plan, create and execute effective advertising campaigns and public relations strategies. Our faculty are award-winning professionals and leaders in communication research who bring expertise on a wide range of communication topic areas ranging from social media to crisis communication and corporate social responsibility.
Minimum Admission Requirements
- 45 credit hours must be earned prior to applying.
- Grammar proficiency: Grammar proficiency can be met by earning a “B” or higher in both English Composition I and English Composition II, or by earning credit through AP, IB or CLEP, or by successfully passing the grammar proficiency exam through the UCF Testing Center.
- Prerequisites: Students must have completed or currently be enrolled in Public Relations (PUR 4000) and Principles of Advertising (ADV 3008) and earn a grade of “C” or better in both courses.
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Ad Club is the UCF student chapter of the American Advertising Federation and works closely with the local AAF chapters, the Orlando Advertising Federation and Ad 2 Orlando. While activities are designed for Ad-PR and marketing students, all UCF students are welcome to join, regardless of their major. For more information, visit Ad Club UCF Facebook page or contact Joan McCain, Ad-PR area coordinator.
Quotes is the largest student chapter of the Florida Public Relations Association. Active for more than 25 years, Quotes is also the largest chapter of FPRA in the state. The chapter sponsors Intern Pursuit (at which intern employers and students meet in an informal setting) and connects UCF students with professional mentors in the community in both advertising and public relations. For more information, visit http://quotesucf.com/ or contact Joan McCain, Ad-PR area coordinator.
Melissa Dodd, Ph.D., has blazed the trail for research in corporate activism, a term that she has coined. Corporate activism, previously known as corporate social responsibility, takes an in-depth look...
Representation and diversity are two terms that are becoming increasingly important in various environments today. Yohanna Reis understands this need firsthand. Reis, a 2016 alumna of the Nicholson School...