{"id":4955,"date":"2012-10-15T11:04:51","date_gmt":"2012-10-15T15:04:51","guid":{"rendered":"http:\/\/news.cos.ucf.edu\/?p=4955"},"modified":"2016-12-21T09:30:00","modified_gmt":"2016-12-21T14:30:00","slug":"alumni-lands-director-of-marketing-position","status":"publish","type":"post","link":"https:\/\/sciences.ucf.edu\/news\/alumni-lands-director-of-marketing-position\/","title":{"rendered":"Alumna lands director of marketing position"},"content":{"rendered":"<p>Frank and Clarice Petrellis and Dale Bohman, owners of PIP Printing and Marketing Services in Kissimmee, are pleased to announced that Lauren Holliday has joined their team as the new director of marketing.<\/p>\n<p>Holliday studied journalism at the University of Central Florida and has experience implementing companies\u2019 social media profiles and marketing plans.\u00a0PIP announces it&#8217;s launch of social media management packages to help businesses who are struggling in the social media arena.<\/p>\n<p>Ten years ago, companies were spending from $300.00 to $1,500.00 or more a month on yellow-page ads to drive customers to their businesses. Today, customers expect companies to interact with them on a multitude of social media platforms. The key here is that customers don\u2019t want to be marketed to, they want to be educated.\u00a0For these reasons, PIP hired Holliday.\u00a0<a href=\"https:\/\/sciences.ucf.edu\/news\/wp-content\/uploads\/sites\/29\/2012\/10\/DSC_0508-565x800.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft wp-image-4957 size-medium\" title=\"DSC_0508-565x800\" src=\"https:\/\/sciences.ucf.edu\/news\/wp-content\/uploads\/sites\/29\/2012\/10\/DSC_0508-565x800-212x300.jpg\" width=\"212\" height=\"300\" srcset=\"https:\/\/sciences.ucf.edu\/news\/wp-content\/uploads\/sites\/29\/2012\/10\/DSC_0508-565x800-212x300.jpg 212w, https:\/\/sciences.ucf.edu\/news\/wp-content\/uploads\/sites\/29\/2012\/10\/DSC_0508-565x800-299x423.jpg 299w, https:\/\/sciences.ucf.edu\/news\/wp-content\/uploads\/sites\/29\/2012\/10\/DSC_0508-565x800.jpg 565w\" sizes=\"(max-width: 212px) 100vw, 212px\" \/><\/a><\/p>\n<p>PIP Printing and Marketing Services specializes in the creation and execution of growth-oriented printing and marketing solutions for small-to-medium-sized businesses. More than 500 locations worldwide offer robust digital and offset printing, integrated marketing campaigns, data and mailing services, signage, promotional products, graphic design, and online services that help companies advance their Web presence. Whether the client\u2019s objective is branding, lead generation, customer retention, reactivation, cross-sell, upsell or campaign measurement, PIP is where businesses go to grow.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frank and Clarice Petrellis and Dale Bohman, owners of PIP Printing and Marketing Services in Kissimmee, are pleased to announced that Lauren Holliday has joined their team as the new director of marketing. Holliday studied journalism at the University of Central Florida and has experience implementing companies\u2019 social media profiles and marketing plans.\u00a0PIP announces it&#8217;s [&hellip;]<\/p>\n","protected":false},"author":122,"featured_media":4957,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[31,36,37],"tags":[],"class_list":["post-4955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni-news","category-class-notes","category-communication"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alumna lands director of marketing position - College of Sciences News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sciences.ucf.edu\/news\/alumni-lands-director-of-marketing-position\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alumna lands director of marketing position - College of Sciences News\" \/>\n<meta property=\"og:description\" content=\"Frank and Clarice Petrellis and Dale Bohman, owners of PIP Printing and Marketing Services in Kissimmee, are pleased to announced that Lauren Holliday has joined their team as the new director of marketing. 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