Biography

Donna graduated from UCF in 2003 with her Bachelor of Science degree in Statistics and later went on to earn her MBA from Rollins College. Donna is a 25-year research professional, consulting in the areas of guest satisfaction, concept/product testing, consumer behavior and segmentation, ad testing, pricing, needs assessments, employee engagement and workforce analytics. Donna is currently a Director at Walt Disney Parks and Resorts.  In this role, she leads a team that conducts strategic research supporting various lines of business. Donna’s UCF philanthropy supports First Generation Scholarships, WUCF TV, the Paul N. Sommerville Endowed Chair for Statistics, and the Psychology Building Capital project.